Search Generation

February 6, 2010 by John Proffitt · Leave a Comment 

This ad may not make sense to older viewers. But to Generation X and below, I can assure you this is how we live much of our lives today. Every physical phone book I’ve received in the last 5 years has gone straight into the trash or recycling. And if your business isn’t on the web, it doesn’t exist.

About John Proffitt
For the last 15 years I've done what comes naturally to anyone with degrees in English, earth science and education: I taught high school for a year then worked as an IT pro in healthcare, banking, consulting and government contracting (of course!). But I also spent nearly 5 years in Alaska's largest public media company, taking the traditional radio / TV / statewide news operation online and realizing traffic gains of more than 700% in just 18 months. Now I'm the Director of Digital Engagement for KETC / The Nine Network in St. Louis, focused on real and virtual community building around issues of public importance. Learn More

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