Two astonishing things:

1. Texting (SMS) is far more popular than searching Google (communication beats search)
2. This is only the beginning — let’s see these counters in another 5 or 10 years

The conclusion? Mass media is shrinking rapidly at the hands of participatory media. It’s not absolute (one kills the other), but it is a complete reshuffling of the deck.

Are you connecting in your public media practice, or are you broadcasting?

http://www.personalizemedia.com/media/socmedcounter.swf