Tag Archives: data

Digital media reaches a 'tipping point'

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Digital media consumption has reached a tipping point; more average consumers are discovering all sorts of cool ways to get their media fix. And with radio’s final bastion – the car – quickly being penetrated by Internet radio and devices that make it easy to consume, traditional radio could have an uphill battle in 2011.

Bridge Ratings will soon publish its revenue projections for 2011 and the forecast is not as rosy as 2010.

2009 revenue was down 18%.

2010 traditional radio revenue will be up 4%.

2011 revenue will be down 2%.

via Navigate the Future

I just bought a new car stereo a few months ago. I can hook up an iPod or iPhone no problem. Or any kind of USB memory device with audio on it. HD Radio was an expensive add-on option. Satellite radio was as well (not to mention the subscription fee).

So far, wireless data plans for cars or other non-phone mobile use still relatively rare, expensive and don’t really travel all that well due to variable coverage.

But give it 5 years. I’ll buy a new media and data center for the car by then, I’m sure of it.

Mobile Internet is the new PC revolution

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Morgan Stanley analyst Mary Meeker presented a major collection of charts and notes about the economy and developments on the web at the Web 2.0 Summit this week. There are some mind-blowing numbers and observations about the “mobile Internet” in these charts.

MS Economy Internet Trends 102009 FINAL http://d1.scribdassets.com/ScribdViewer.swf?document_id=21362476&access_key=key-1ri08xlqpnvlx69jzjcw&page=33&version=1&viewMode=slideshow

I remember when PCs arrived on the scene, when corporations started adopting those tools to empower individuals and small departments to get work done without having to wait for the slow-moving “Data Processing” departments. DP professionals hated these uncontrolled devices as they proliferated everywhere. The same thing happened when the Palm Pilot and other early PDAs arrived. Today, the PC and even corporate-owned mobile devices have largely been brought under control in larger companies (and it’s killing their transformational utility, by the way).

But the arrival of the mobile web into the pockets of millions of people worldwide is changing things in ways we don’t yet see. Check out the slides. Look at the astronomical growth rates of data consumption on the iPhone platform. The mobile web is how we must serve the public interest going forward. We don’t have to forget the standard PC and browser, but we have to meet the mobile needs of users in lots of new ways.

Check out the slides and consider the (near) future.

NOTE: Found via Google Reader’s new “Popular Items” feature.