From here, at the end of Apple’s participation in the Macworld conference entirely, I suspect we will see them develop a revised annual cycle of product updates and announcements in various categories. What might that calendar look like?
Well, first off it won’t be a rigid calendar — it will have a give-and-take that’s more helpful for software development projects. Dumping Macworld gives them control over both the size and timing of each announcement, rather than being tied to venues, dates or formats dictated by a third party. That said, Apple would be well-advised to bite off projects in 12-month increments. Projects that run much longer than 9 months can easily start to lose focus and experience endless scope creep.
In any case, I’m betting on a roughly annual product cycle that might look something like this…
Gravity Medium 