A new Apple product calendar

From here, at the end of Apple’s participation in the Macworld conference entirely, I suspect we will see them develop a revised annual cycle of product updates and announcements in various categories. What might that calendar look like?

Well, first off it won’t be a rigid calendar — it will have a give-and-take that’s more helpful for software development projects. Dumping Macworld gives them control over both the size and timing of each announcement, rather than being tied to venues, dates or formats dictated by a third party. That said, Apple would be well-advised to bite off projects in 12-month increments. Projects that run much longer than 9 months can easily start to lose focus and experience endless scope creep.

In any case, I’m betting on a roughly annual product cycle that might look something like this…

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My own Macworld 2009 predictions (updated)

Hey, you don’t have to be a paid pundit to play the Apple prediction game — anyone can play. Here are my own predictions for this year’s Macworld, as I tweeted them a few hours before the keynote.

Please note that, unless specifically called out in the prediction, I am not predicting any ship dates or prices, though everything will be out before September 2009.

Now updated with my results.

  • 17″ unibody MacBook Pro, sealed battery. Battery must be sealed for structural integrity of a super-thin/wide body.
    PREDICTION: People will bitch about the battery thing, but the thinness and sexiness of this model will shut most people up. And please — how many times do you really change batteries on your laptop each day? If multiple batteries are that important to you, then get the 15″ model and be done with it. Or get an outboard battery. Clearly you are an unusual case.
    RESULTS: Nailed it! Sure, they didn’t talk about structural integrity, focusing instead upon space constrictions. But I consider that close enough. And don’t take this away from me — I’ll need this win later as I lose on several more predictions!

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