Paterson, Mundt, Carvin trifecta on KCUR

Great show today on Kansas City’s public radio station KCUR with guests Robert Paterson, Todd Mundt and Andy Carvin. The topic? Surprise! New media and public media.

Worth a listen, especially if you’re a little confused about how public radio and public TV can engage the world in an online context.

[audio:http://kcurstream.umkc.edu/UTD/UTD_3-20-2008.mp3%5D

Total time: about 51 minutes. Download the MP3 here.

(By the way, I’d link to the web page at KCUR, but it appears it won’t be available after this week due to the way it’s published using the Public Interactive CMS.)

Haarsager on NewsGang podcast

Dennis Haarsager, new interim CEO at National Public Radio (NPR), appeared on the NewsGang podcast this past Friday. He spoke fairly openly about the unusual CEO transition and about how NPR may change as it deals with an audience that’s moving to new media distribution channels and interaction platforms.

In addition to Haarsager, the guest list included Stephen Hill from Hearts of Space, Steve Gillmor (the host), and Doc Searls, who also appeared on a panel at the recent Integrated Media Association conference along with Haarsager and others.

UPDATE: Highly Recommended Listening. Haarsager and friends go into depth talking about new media economics and public media’s entanglements — or lack thereof — with new platforms. Money quote from Stephen Hill: “Show the stations how you’re gonna keep them in business and they’ll be very happy to cooperate with [NPR].”

Running time of the MP3 file is about 1 hour, 25 minutes.

[audio:http://www.gillmorgroup.com/media/NewsGangLive-2008.03.14.mp3%5D

The link to the NewsGang podcast has also been added to my (still growing) list of Ken Stern articles.

When a public radio lover turns hater

While searching for more NPR / Ken Stern articles today, I stumbled across a blog post that refers to the news, but spends much more time listing the crimes and misdemeanors of the current public radio landscape, especially as emanating from NPR and other national outlets (APM, PRI, etc.).

Written by Dave Slusher, Public Radio Fails Me explores at length the ways in which Slusher was first captured by public broadcasting and especially public radio many years ago. But it goes on to lambaste public radio for what he feels its become — populist when it comes to cash, elitist when it comes to control, and tired when it comes to programming.

Written by any person on the street, it’s a damning indictment of some of public radio’s (perceived) trends over the past 10 years or so. But this was not written by any random man on the street — it’s written by a man with experience inside the system as a producer as well as consumer.

While I’m not entirely in agreement with Slusher, I do think there are some truths in there with which public radio (and all of public media) must seriously grapple. Slusher’s comments on the changes in the flagship NPR newsmagazines in particular I find fairly accurate. Of course, those changes may account for the doubling in NPR’s weekly audience over the past 10 years. But it’s definitely changed, and for those with an interest in deeper news coverage, it’s not all positive changes.

In any case, it’s a long post but worth a read and a comment at his site, whatever your opinions.

Haarsager on NPR changes

Dennis Haarsager posted his response to the speculation about CEO Ken Stern’s departure from NPR this past week. It doesn’t present a “smoking gun” version of events. However, in the comments to his post, Haarsager lets loose three priceless notes that illuminate these events more than any other account to date:

  • “…Mr Stern chose the time and day when he left the building.”
  • “…no malfeasance or misfeasance should be imputed.”
  • “…transparency is an important ideal; [Stern’s] privacy is a right.”

These quotes are very important to understanding the events.

First, he blows the malfeasance idea out of the water. When the news hit about Stern’s departure, I know folks around my shop assumed there was something sinister about the change. Had there been embezzlement? Sexual harassment? Physical confrontation? Why else would the termination be so abrupt? Well, it wasn’t something like that. (And those with personal experience of Ken Stern couldn’t imagine such a scenario anyway.)

Second, Haarsager notes the mutually exclusive issues of transparency and privacy. We observers want transparency in these affairs, but the departed — Stern — has a right to privacy. Personal privacy trumps corporate transparency in this case, and rightly so.

If you’ve ever been in a managerial position, you know there are things you can and can’t talk about when it comes to hiring candidates and terminating employees. Indeed, mostly you can’t say anything. Even if you’re mad at the employee, even if you’d like to give them a swift kick on the way out the door, you say nothing. To say anything negative is an abuse of your power and opens the company up to lawsuits. Besides, the employee is gone now — it’s time to look ahead.

Third, and most importantly, the departure was abrupt, but the timing was Stern’s choice. In other words, Stern could have played this game entirely differently — even leading to a multi-month golden parachute process, I suspect — but he chose to go out this way and at this time. This tells us a tremendous amount without giving details (an excellent balance of transparency and privacy, I think).

Consider how most CEO departures play out: there’s usually a transition period, often a significant one. The Bill Gates departure from Microsoft has been in the works for more than 2 years and he even left the CEO role several years prior to that. Many nonprofits have written succession plans, allowing for smooth transitions either over time or in emergency situations. And even when a CEO departs to “spend more time with his/her family,” there’s at least some degree of hand-off, like a consulting gig with the company until the new CEO is seated. But not here.

So the fact that there’s no transition, that the change was so abrupt and surprising, and the fact that Stern more or less set the timetable speaks volumes. And not to Stern’s credit. In my experience, even if you’re disgruntled, you don’t walk out and cut all ties with the company instantly.

So Haarsager’s statement that the reasons for Stern’s departure were “multivariate” is probably the most accurate, albeit the least satisfying. And from what I’ve gathered privately, it really isn’t all about the new media angle (though that’s one of the variants to which Haarsager is likely referring). But the way this went down — the suddenness of it — suggests much of the problem existed inside the CEO’s office. It didn’t have to end this way.

Personally, I’m ready to move on — we’ve got so much to do in public media. But I’ll continue to update the articles list as needed.

Paterson on leadership (at NPR)

While I do appreciate Robert Paterson’s take on the leadership issue that’s likely below the surface of the NPR / Stern debate, I’m struggling to believe that that’s the core of this week’s story — that Ken Stern just ruffled too many feathers and it was time for a different leader. Sure, hard-charging generals are not the best leaders in all situations, and after 10 years of whip-cracking you might need a smooth operator. That makes eminent sense.

But in the shifting media environment about which so many of us write and ruminate, isn’t a hard-charging general needed at the top? Someone that has both the vision and the drive to push through to a new way of thinking and doing. The media environment changes in play today are not just operational in nature, where a COO might fix this, improve that — they’re strategic shifts. Seismic shifts. World-upside-down shifts. Only a CEO and her or his board of directors can handle those issues and realign the company. And given the time-to-market pressures of new media on old media, NPR probably didn’t (and doesn’t) have the time for all the required dinners and socials and private meetings, nor could it afford compromise after political compromise on the way to a new strategy.

NPR — like all media companies, for-profit or nonprofit, operating in any or all media formats — must grapple with the fundamental changes in progress. The relationship between producers, distributors and consumers is completely inverting.

Of course, this entire discussion could be moot. Public media’s future may have to be created outside the voluminous corpus of NPR (or APM or PRI or APT or PBS or …). Developing a new model with fundamentally different DNA may not be possible inside the system, either with a hard-charging general or a sweet-talking politician.

Jarvis on NPR

Well he’s not “on” NPR, but he comments on the NPR / Ken Stern thing, as you might expect. He even gives a shout-out to yours truly (blush!). I returned the favor by commenting on his post.

  • Trouble for NPR — BuzzMachine / 7 Mar 2008 (Update: Note Dennis Haarsager’s comment to this post at Jarvis’ blog)

In that post he also refers to a great year-old post about public radio, following a meeting he had at NPR along with other new media folks. This is the post that introduces the great new word “converstation”:

NPR / Ken Stern article links (updated)

Here’s a collection of Ken Stern / NPR article links for those interested in a curated list.
Updated 24 Mar 2008.

Older Articles (for context)

Feel free to share more links in the comments.

NPR stations vs. The Future

I commented on Robert Paterson’s blog this morning, and wanted to reproduce the full comment here for the record. And because it was kind of a long comment — it’s better suited to being a post, really.

I’m not sure if I’ll comment any further on the Ken Stern developments directly. Perhaps — it’s definitely disturbing to see this turn of events. But I’d rather wait to see what else comes out in the next day or so. NPR’s reporters have already lifted the veil further today than they did yesterday.

In any case, here’s the full comment left over at Paterson’s site…

Continue reading “NPR stations vs. The Future”

Required Reading: FREE!

I was chatting with the boss this week when I made a shocking suggestion.

I told him that one or perhaps all of the audio (radio) programs we create today — and for which we charge hefty fees to “member” stations — be simply given away to any station that wanted it.

Immediately he shot back: “But someone has to pay for that content!”

I love these situations. I get to try out newfangled business or economics insights to suggest something that’s anathema to the old guard (people and/or ideas). Plus, it’s a little logical fallacy that’s fun to pick apart:

  • Me: Give it away for free.
  • Him: We can’t — someone has to pay for it.
  • Me: Who said no one would pay for it?

Indeed, someone must pay for the people and equipment (mostly people) required to produce award-winning content, regardless of medium or delivery system. The future isn’t all user-generated content (UGC).

The notion of free has come up a lot for me in the last year, as I’ve ruminated on the idea that PBS and NPR should give away all their content to incumbent pubcasting stations for free. (But someone has to pay for that content!) I’ll explore more of that idea in postings to come.

For now, I’d like to share some FREE readings that have been published within the last week concerning this notion of giving it away, seemingly willy-nilly. The notion of “free” has actually been a viable business option for decades, but in the digital media space the idea is gaining widespread traction very quickly.

Why free?

Because in the digital media world, where every user is one link away from any other user and everything can be digitally copied to perfection with little or no impediments, maintaining control is becoming impossible. Plus, as media content volume rises toward infinity (or certainly more than any one person can possibly consume), the value of content (in broad terms) falls toward zero.

So, here are my picks for the late February 2008 “free reader” if you want to get schooled in how and why giving it away makes sense in lots of situations:

Free! Why $0.00 Is the Future of Business
Chris Anderson / Wired / 25 Feb 2008

Anderson was the author of the article and follow-on book called The Long Tail that’s been cited as much as any Web 2.0 meme can possibly be cited. It’s accepted as a given truth (a little too easily, I might add) at this point. Now he’s been exploring the notion of free as a part of viable business models and this is the opening article in what’s sure to be both a series of thought pieces and, eventually a book. This is basically the seminal article of “free” at this point. There’s even a little intro video included with the article, featuring Anderson himself.

Chris Anderson Takes Up The Free Banner
Mike Masnick / Techdirt / 25 Feb 2008

That ‘Free’ Stuff Is Catching On…
Mike Masnick / Techdirt /26 Feb 2008

Masnick is a wizard at both succintcly explaining tech-focused business developments and eviscerating ideas that make no sense. In these two cases, he points out the Anderson article, adds some other links, and in the first article points out the mistake in Anderson’s logic — the notion that the “free” model turns economic principles on their heads. He rightly points out that, no, in fact no laws of economics are broken. Well worth your two clicks so you don’t get sucked into believing FREE is bigger than it is.

Free is the Future
Lee LeFever / Common Craft / 26 Feb 2008

Step aside from the free hyperbole for a moment and read this piece. In this case, the guy that owns and operates the Common Craft custom video development service explains all the ways in which his business — a money-making venture, to be sure — has benefited by using free technologies and services from other businesses. Indeed, his two-person shop is wildly successful today precisely due to the impacts those free services had on their ability to get the word out and share their work. It’s a great piece because Lefever takes you step by step through the ways in which “free” made their profitable business possible.

Free Is A Great Way To Make Money
Fred Wilson / A VC / 25 Feb 2008

This post is mostly a link over to the Anderson article — with one exception. Wilson points to one of his own posts from July 2005 (!) that discusses the notion of free in business models.

Better Than Free
Kevin Kelly / The Technium / 31 Jan 2008

  • Immediacy
  • Personalization
  • Interpretation
  • Authenticity
  • Accessibility
  • Embodiment
  • Patronage
  • Findability

Sick of discovering how you have to give it all away? Wondering how you’ll actually make money? Well here’s the antidote to the free movement — here’s what can’t be given away, what really carries lasting value. This article probably had more buzz at the IMA conference than perhaps any other because it lays down a conceptual map for the services that public media can provide that are fundamentally undisruptable (yes, I just made that word up).

The IMA impasse

I’m finally back home from the IMA 2008 conference (2,300 miles later). I’m tired, I’m Twittered out, and I’m facing both a mound of catch-up work as well as one of the busiest weeks of the year. But I wanted to capture my impressions from the conference, much as Todd Mundt and Tim Eby have done.

Overall, it was a good conference as usual. Interesting projects were profiled from all over the system, but nothing was truly game-changing at a macro level. There were exhortations that we need to do more, reserve more of our budgets, boost traffic and so on. Palpable fear ran through the conference about TV, partially due to DTV in 2009, partially sparked by the universally-hated NY Times article. Radio, while considered at risk eventually, is firing on all cylinders for the moment and doesn’t yet show fear.

But here are, in my opinion, the truly interesting items, borne from meta-issues swirling around the conference but not directly addressed:

  1. The IMA and Mark Fuerst (one of the IMA’s originators and the de facto CEO for many years) have changed the nature of their relationship. They now have a formal (or more formal) contractual relationship, and will pursue full 501(c)(3) status for the organization. The implications of this change are unclear to me, but it might signal a real sea change in how IMA operates and what goals it pursues. The way it was presented left me with lingering concerns, given Fuerst’s strong advocacy for online service. If he’s not pushing as hard in the future as he has in the past, what becomes of IMA?
  2. Fuerst ended the conference with comments that were strongly (and accurately) critical of the system’s lack of development in the online space, pointing out one stat showing that in 2005 the PubTV system invested just 0.66% of spending in online work. Naturally, this paucity of investment has resulted in pathetic web traffic systemwide. Fuerst seemed almost angry in his closing comments. Rightly so, but it was the first time I’d experienced a conclusion that was negative in tone.
  3. The IMA members meeting and one of the sessions focused on the questions, “Can we / should we bring more nonprofit public service media entities into the IMA fold?” Reactions were positive to the idea, though I don’t think anyone could imagine what this would mean to the IMA in the long run. The most obvious nonprofit pure-play web entity that might partner with IMA was Wikipedia, represented at the conference by their Executive Director, the former interactive manager for cbc.ca.

In my (current) view, IMA appears to be at an impasse. We seem to have reached a point where integrated media advocacy has given out, where recommendations and demonstrations fail to move our organizations to meaningful action.

To date, IMA has been effective at putting the online services question on the table within public broadcasting and has done so eloquently and repeatedly. But for all the work completed, no significant sea change has yet arrived. Meanwhile, the house of public TV is on fire, we’re losing audience to a fracturing media world across the board and new players (like Wikipedia and others) have stolen “our” web traffic and possibly our raison d’etre.

I’ve been to IMA for the past four years straight. I’ve been excited by the projects and keep feeling like there’s so much opportunity in front of us. But in those four years, not much has changed in my shop nor in the system at large.

I’m left wondering… what now?