If you want to get your product noticed going forward, you may just have to do something bold, original and — surprise! — long-form. No 30-second TV ads here.
The gift is predictable. Even mundane. But the delivery of the message is innovative, entertaining and hilarious.
Going viral is hard. But when people have the power to banish ads from their content, it may be the only solution.
Gravity Medium 
This was very clever – partly because it also talked about the truth – the eternal war of the sexes and how us poor men don't get it – laughed out loud!